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By: Krista Thompson

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Saturday, 8-Mar-2014 01:09 Email | Share | Bookmark
Kim Kardashian Hands Kanye The Reins

Kardashians mother, known widely as the momager, has long pursued of policy of saying yes to every publicity opportunity offered to her and her daughters. However, inside sources have reported that Kim Kardashian is handing over the reins to wheeler-dealer Kanye West, which has elbowed Jenner out of the picture, as he takes complete control of Kardashians career. West has advised Kardashian to run out the clock on some endorsement projects, including a lucrative contract with Sears that is shared among the Kardashian sisters. However, he is helping her set up a new line of very affordable baby clothes under the brand name Kardashian Kids, which is scheduled to launch in March. Other commercial projects in the pipeline for Kardashian include endorsements for a variety of business enterprises, including a cosmetics line, sunglasses and fragrances, clothing lines for Sears and Lipsy and last but certainly not least, the Kardashian familys Dash boutique chain stores. Some reports compare Wests management of Kim Kardashian to his own revamp, when he made the move from music producer to rap performer. West is said to be handling every minute detail and aspect of the Kim Kardashian brand, including the couples upcoming royal style nuptials. Chateau dUsse Castle Much has been made of Wests declaration that they are royalty, and his plan for the couple to wear crowns for the ceremony. <br>More:

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